Deep Product

Insights and advice from the deeper layers of product leadership

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Reality Isn’t Always What You Want It to Be

Nobody likes bad news. But what happens if this is the reality? Realizing it is one thing, and a more important thing is to accept it as it is and then act to change it while you can. You can’t change the reality of today, but you can change tomorrow. Here is a quick guide to get you going.

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Competitive Storytelling

When you are asked to provide competitive analysis, don’t treat it as a chore. If you imagine diving into endless lists of feature comparisons, think again. The competitive analysis itself is a major part of your product strategy efforts, and here is how to do it at the right level.

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Creating Clarity in a Complex Reality

As a product leader, your role entails much more than leading the product itself. It often involves complex decision-making – and many decisions that you can’t necessarily make on your own. Here is a simple tool that will help you create clarity and lead to alignment and better decisions.

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The Art of Arguing

Most of us try to avoid arguments with our peers. We have so many of them regardless. However, provoking productive disagreements is a key leadership skill you want to master. Here is how fostering healthy debates is essential for effective leadership and better outcomes. Yes, you want people to argue with you.

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The Critical Role of Product Strategy When Resources Are Limited (Part 2 – Rounds A, B, and Later)

When you start selling your product, you feel great, but that doesn’t last for too long. At some point, the results you expected and even produced in the past aren’t replicating. You add features, you replace salespeople, but it doesn’t help. You blame the market, but often that’s just overlooking the real problem. A product strategy is often the missing link that would convert your efforts into actual revenue.

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Leadership Without Authority on Steroids

Leadership without authority is product management 101. You must master it to succeed, in most cases with developers. But as a product executive, you must take it to the next level – and this time use it with the entire management team.

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Do Your Customers Really Want to Pay Less?

We all want maximum value for minimum effort or cost. But which one is more important? In times of an economic downturn, it is very tempting to offer less for lower prices. But is it really what your customers want? Here’s how to look at it in order to make the right decision for your customers.

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Registration for the 11th

CPO Bootcamp

in now open!

Registration for the 11th

CPO Bootcamp

is now open!

A special earlybirds discount:

10% off

the early registration price,

until April 13th.