Deep Product

Insights and advice from the deeper layers of product leadership

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Process Won’t Transform You

Many people think that creating a good process will automatically lead to better teams, better products, or big change across a company. But that’s not how real transformation works. It’s not about following rules – it’s about discovering what works, then writing it down. Here’s how.

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Effective Customer Meetings

We’ve all had that post-call feeling: “That went well!” But did we actually learn anything? Talking to customers is essential, whether you’re exploring product-market fit or just staying close to the market. But to get real value, just meeting them isn’t enough. Here’s a quick guide to help you avoid the common traps and get better insights.

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The Retro That Works

You sprint through a chaotic quarter. You ship. You scramble. You plan. Now the dust settles… so you run a retro. But here’s the catch: if you’re only asking, “Did we follow the plan?” – you’re missing the real story.

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Remaining Strategic Under Time Pressure

Your CEO wants answers now: features, timelines, the whole deal. But strategy takes time. How do you stay calm, strategic, and effective under pressure? Here’s a five-step approach I’ve found works when the heat is on.

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Measuring Product-Market Fit in B2B

Product-market fit in B2B isn’t something you can just feel your way into – you’ve got to measure your way there, even if your numbers are small. And honestly, it’s not about fancy dashboards; It’s about noticing real signals. Are people leaning in? Are deals moving forward? That’s what matters. Pirate Metrics helps you track this, even across long sales cycles and complex buyer journeys. Let’s take a look at how to apply it.

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Are You Using Your Creativity the Right Way?

Product managers need to be creative. But I often see them do it wrong (especially in interviews) or believe that “they don’t have it,” so they can’t move up the ladder to the next level. Creativity has many forms, and your product career requires some more than others. Here are some dos and don’ts.

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How to Quickly Adjust Your Strategy to a New Reality

Since the world has gradually emerged from the COVID crisis, businesses are rethinking their direction. With ongoing changes—tech booms, recessions, and geopolitical events—the need to adapt quickly has only grown stronger. Strategy isn’t static; it’s a continuous process that demands rapid adaptation. Here’s how to do it quickly and effectively.

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Strategy Is an Everyday Task

Just like blending life into work brings balance, strategy work must blend into daily tasks. Start with these simple practices to build clarity, alignment, and smarter decisions every day.

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3 Key Lessons From My First Product Role

My first product role shaped how I lead. I learned about true ownership, deep business impact, and competition that goes beyond features. Working with a visionary CEO in a product-led company taught me lessons that still guide me. PMs, are you embracing these to drive real impact?

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Do’s and Don’ts in Product Team Topology

Finding the right team structure is never easy, and there is no objectively right answer. There’s only what’s right for you, your team, and your company at a given time. However, there are certain guidelines to follow and pitfalls to avoid when choosing the best topology.

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The Team Topology That Drives Product Impact

Splitting responsibilities within a product team is a tricky challenge for every product leader. There is no universally correct answer, but there are universally incorrect ones. Let’s explore what makes the right team setup and how you can get there with your own team.

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Registration for the 11th

CPO Bootcamp

in now open!

Registration for the 11th

CPO Bootcamp

is now open!

A special earlybirds discount:

10% off

the early registration price,

until April 13th.