How to Find Your Strategic Anchors

Strategic thinking is hard by definition. It deals with many unknowns, as well as multiple dimensions and variables at any given time. The only way to move forward is to identify the real anchors and build around them. Here’s how to do that.

Some Things Simply Take Their Time

We all want results, and the sooner the better. But some things – especially the impactful ones – cannot be rushed. How can you tell if it’s time to push harder, or should you let things move at their own pace? Here are three examples of areas that usually take longer to demonstrate results, but progress happens whether you see it or not.

Maturity Model: The Secret Weapon

Creating a successful product requires a deep understanding of your customers. That’s not news. But your customers’ world might be a complex one to navigate through. Here is a simple and powerful tool to help you – and them – understand themselves better.

Why Product Demo Is a Dangerous Selling Tool

Many startups feel that the only thing preventing them from selling their product is a great demo. The truth is quite different. In fact, if you rely on your demo too much, you won’t be able to sell at all. Here’s how to use your product demo smartly, and avoid demo abuse.

How Doing What I Feel Like Made Me a Better Product Leader

In a data-driven world and with a leading role in it, it is often hard to trust our instincts. But can we afford not to? Here is a quick explanation of why trusting your intuition is actually good for your business, as well as the necessary steps to make it trustworthy.

Four Steps to Making an Impact at the Business Level

As a product leader, you oversee the product, but your responsibility is much bigger. How you define your role is crucial, and it must include the business aspect of the company. Here’s how to do it right.

3 Wrong Reasons to Give Up on PLG

Product-led growth is one of the hottest topics in our industry. Some people swear by the name of it, while others disregard it completely. One way or the other, if you are in B2B SaaS, this is a discussion-worthy topic. Don’t decide based on the wrong reasons.

Why You Should Ban Features From Roadmap Discussions

Your roadmap should be much more than a list of features. Simply listing your features could be easier or even what is expected of you, but doing so will miss the whole point of why you are creating a roadmap at all. Here’s how you should be thinking about it.

The Best Ghostwriter for the Company Strategy

The company strategy can make or break a business. While it is the CEO’s job to make sure they have a great strategy, it is extremely challenging to create one. So how can you, as the product leader, help, and what is your role in shaping this strategy? Find all the answers in this quick guide.

Should You Aim High or Higher?

Product leadership is about finding the right business opportunities to accomplish with the right product. When looking for the next one, how can you tell if it’s right? And what if there is another, better one, just around the corner? It might be hard to decide, but this quick guide will help you move forward.

How to Focus Everyone on Product-Market Fit

Product-market fit in many ways is like the holy grail for startups. It’s hard to find, and the promise is that once you do your (startup’s) life will change forever. One of the key contributors to finding it is focus. You need to keep your eyes on the ball. But how to do that when there are a dozen pairs of eyes? This method will help you make sure everyone is working against the same goal.

Product Strategy 101: How to Continue When There Isn’t a Right Answer

Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. Moreover, it’s not like there is a right answer that is objectively true (and even if there was, you wouldn’t be able to know it). Sounds confusing? It is. But here are quick methods to take you out of the talking and into action.