The Critical Role of Product Strategy When Resources Are Limited (Part 2 – Rounds A, B, and Later)
When you start selling your product, you feel great, but that doesn’t last for too long. At some point, the results you expected and even produced in the past aren’t replicating. You add features, you replace salespeople, but it doesn’t help. You blame the market, but often that’s just overlooking the real problem. A product strategy is often the missing link that would convert your efforts into actual revenue.
Great Sales and Marketing People Aren’t Enough
There is a perception that great salespeople can sell anything to anyone. They might, occasionally, but do you really want your success to depend on that? Here is what it takes to help them succeed consistently and at scale.
Why Strategic Focus Is Important Even for a Hairdresser
To succeed in business, radical focus and discipline are needed. You need to be willing to lose some of your business, in order to grow it further.