Let’s Talk About Faster Horses
There is no way to succeed without talking to customers. But whenever I say that, people bring up the famous quote about ‘faster horses.’ Whether the quote itself is authentic or not, you shouldn’t take it as an excuse not to talk to your customers. Instead, you should know how to do so and what to ask. Here are the concepts that you need to be aware of.
The Value Assessment Framework (Part 1)
Your product sells not for its features, but for the value it brings to your customers. Defining the value though is easier said than done. True product value lies in understanding and meeting the deeper, often unspoken needs of customers, beyond just functionality. Here’s a three-step approach to ensure products connect with users on a more meaningful level.
Your Algorithms Will Be Wrong. Is Your Product Ready?
AI is everywhere, and it’s great. But AI isn’t always right. Aside from fixing the algorithms and bugs themselves, do you own the impact? Well, you should. Here’s how to do it.
The Customer Experience That Matters Most
Customer experience isn’t just for products. As an employee, you provide customer experience to your manager, your colleagues, and your own employees. Is it a great one? Here are a few points to consider.
