Vision Doesn’t Start Where Customer Requests End
Product leaders often feel that if their roadmap focuses primarily on addressing customer requests, something is wrong. They want to bring in vision, innovation, and forward thinking. But this split creates unnecessary guilt and pulls teams away from the real work of building product strength.
How to Explain Your Product So People Finally Get It
Most teams jump too quickly to “what we do.” But without a logical story that shows why the problem exists and why current solutions fail, the pitch never lands. This structure helps you build a value proposition that is clear, differentiated, and strategically sharp.
